Blue Chip NFT Holders Join VERTIKAL

Blue Chip NFT Holders Join VERTIKAL

GENEVA, Switzerland, July 22, 2022 (GLOBE NEWSWIRE) — Mat3 today announced early details for Metaverse VERTKAL, a 115-storey pentagonal skyscraper celebrating digital art, life and culture, floating in NSW York at 555 feet above Empire Rock in Central Park. VERTIKAL will be the tallest virtual universe in the world, and by the way, the tallest building in the world.

VERTIKAL is an exclusive, limited-supply Metaverse, offering a private space and community level for blue-chip NFT collectors, NFT and digital artists, and Metaverse organizations dedicated to digital arts and culture. Apes, Punks, Zukis, Birds and other blue-chip NFT holders are now joining VERTIKAL to take their collections to a new dimension.

“Currently, NFT collections can be viewed through small crypto wallets, online marketplaces or complex setup 3D spaces and disappointing community elements,” said co-founder JP Dumas. “The lack of collector engagement with their collections supports the fact that Growing demand for virtual worlds with the potential for proper experience. NFTs and digital art need to be shared, curated, displayed and enjoyed. We are bringing the curatorial thrill of the IRL art world to the virtual world.”

VERTIKAL aims to showcase and curate digital art and NFTs at both private and public levels, which are essential for community engagement. With over 50% of the space dedicated to the community, residents and visitors will enjoy numerous public, multi-purpose areas, including the VERTIKAL dome, observatory, party garden, ice skating rink, and even a beach with an infinite waterfall. These will be the venues for immersion events, public art committees, artist residencies, cocktail parties and galas. Both real- and virtual-world characters will be placed at the heart of the curation process, with an early lineup to be announced ahead of launch.

Adopting a community-first approach is at the heart of VERTIKAL. The project is built as a community of communities, with each level operating as a Decentralized Autonomous Organization (DAO). Residents on each floor are free to vote on the development of their central plaza through their own arts and events programme.

“The current virtual world often means running through open spaces, getting stuck in poorly designed buildings, and walking into spaces aimlessly. It’s annoying and doesn’t do justice to digital art and NFTs,” co-founder Louis Paschoud said. “VERTIKAL’s intuitive, community-first design fosters a sense of belonging and draws inspiration from great artists, legendary architects, renowned urban planners and visionary art centers around the world.”

Choosing New York is a tribute to the city’s burgeoning real-world art world and its NFT scene. Central Park was chosen specifically for its proximity to Museum Avenue, one of the largest cultural concentrations in the Western Hemisphere, home to the Guggenheim, the Met, the Museum of Modern Art, and more.

VERTIKAL is scheduled to launch in 2022, and the celebration will feature openings, concerts and real-world events around the world.

The private whitelisted spaces are available during a first pre-sale round starting in June 2022, with five configurations to choose from, including size, layout, amenities, height, and their view of the Manhattan skyline.

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About vertical

VERTIKAL is a purpose-built, community-driven virtual world with 115 floors celebrating digital art, NFTs, life and culture – floating 555 feet above Empire Rock in New York’s Central Park.

For more information, visit or our media page

  • VERTIKAL is the world’s tallest virtual world celebrating digital art, life and culture and its artists. VERTIKAL floats 555 feet above New York’s Central Park, 1.6 miles high, offering the best views in the city
  • Blue-chip NFT collectors are getting an exclusive metaverse of units to showcase their personal collections
  • Comprised of spaces of different sizes to help NFT and digital art artists curate and display their art in galleries
  • The public floors include museums, ice rinks, beaches with infinite waterfalls, and the forest is the centerpiece of the many communities in the project, including places to meet, share and exchange PFP and other NFT projects, life, art, and culture
  • VERTIKAL provides tools to help artists and collectors create, trade and showcase NFTs for free, and develop digital art exhibitions, exhibition and competition programs, and a $1 million art fund to buy NFTs and digital art

Media Inquiries:

JP Dumas

jp (at)

Geneva, Switzerland

Unit booking inquiry:

EMEA: [email protected]

Americas: Americas (at)

Asia Pacific: apac (at)




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