Canon Announced it was the #1 Mirrorless Camera Brand in 2021, Just Like Sony. Which is right? – Y.M.Cinema


interesting! Canon announced in 2021 that it is the number one mirrorless / full frame / camera company. But Sony announced the same just a week ago. Both Canon and Sony have produced findings based on the same research company (NPD). So which is correct?

Sony vs. Canon

According to NPD (National Purchase Diary Panel Inc.), Canon tweeted that it will be the overall number one in the industry in 2021. As stated: “Thanks to Canon customers! You helped us continue our overall number one position in the digital camera industry in 2021. In addition, Canon Has published a photo showing the highlights of the findings (see below). In 2021, Canon said:

  • No. 1 digital camera company in the United States
  • No. 1 in sales of mirrorless cameras
  • No. 1 in sales of full-size cameras
  • No. 1 in lens sales.
Canon slides. According to NPD
Canon slides. According to NPD.Photo: Canon

This data comes from NPD, the industry’s retail reporting and analytics source (almost all consumer electronics market data comes from NPD). However, Sony claims about the same results, which are also based on the same data source.

Last week, Sony announcement Mirrorless interchangeable-lens cameras were the number one mirrorless camera brand in 2021. Sony added that it also won first place in full-frame mirrorless cameras last year for eight consecutive years. Sony also bases these findings on the same NPD report. This is the main resource. NPD Group / Retail Tracking Service, USA, Detachable Lens Camera, Sensor Size: Full Frame, Mirrorless Detachable Lens, 2021 per year. Sony said there were footnote references to “Sony Internal Research”, which still refer to NPD data. However, Sony Internal Research refers to analysts who edit, organize, and validate NPD data.

Sony slides. According to NPD
Sony slides. According to NPD.Photo: Sony

Well, it depends on who you are asking. There is no doubt that both manufacturers dominate the camera market. However, there is only one number one. Which do you think?

Product list

Here are the products listed in the article and links to purchase from authorized retailers:

  • Canon EOS R3 Mirrorless Camera Body
  • Sony Alpha 1 Mirrorless Digital Camera


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