Inside Rafi Lounge • NFT Membership • The Malibu Times

0
81
Inside Rafi Lounge • NFT Membership • The Malibu Times

Malibu’s health, wellness and workspace

The sparkling Pacific Ocean and big blue sky meet in the coastal backdrop of Rafi Lounge, an oasis of health and wellness overlooking the sands and waves of Malibu. Rafi Anteby’s health and wellness lounge will add to its unique experience this October with an exclusive limited edition NFT membership.

At this point you may be asking what is an NFT, why is it limited, and what makes it exclusive? The answers to these questions are presented in an unfolding experience of the mind, body and spirit that takes place in the heart of Malibu in the rooftop esplanade known as Rafi Lounge.

An NFT is short for the digital asset known as a “non-fungible token”. In practice, it acts as a key or a deed that proves ownership to the holder and can relate to anything from real estate, to physical or digital items. At Rafi Lounge, that means access.

From PCH, a glimpse of Rafi Lounge presents a scene of tents and umbrellas, with members soaking in the sun, sounds and science of the health club. But from the deck of the lounge, with a sweeping view of the Ocean, members refresh, exercise and stimulate the mind, body and spirit, emerging a new model of health and wellness.

With the first of its kind NFT drop at Rafi Lounge, an exclusive asset class will be born to give owners lifetime access to all that Rafi Lounge has to offer.

Rafi Anteby. Photo by Axel Arzola

Rafi

Rafi Anteby was born in Israel and during his formative years faced an environment that required a level of self-defense and discipline that led him to train in kung fu. After serving four years in the Israeli army, he practiced kung fu in a monastic state in Hong Kong for two years, then learned kung fu in South Africa, and won the World Title Shaolin World Tournament in China.

His experiences brought him close to natural healing and spiritual healing, which came in handy when he was diagnosed with age-related macular degeneration and told he was going blind. His teachers recommended him to take up acupuncture and study medical qigong in China. Rafi was then invited to study at the Wudang Taoist Monastery where he became a monk trained in qigong, tai chi and Taoism.

“All those things brought me to this lifestyle that I carry with me all my life that really shapes who I am today,” Rafi said in an interview with Axel Arzola.

In his journey, it was art that guided his travels. His curious mind and engaging spirit embraced new experiences as he healed from his past.

“I love nature and will travel alone to different places,” said Rafi, “I practice art as both an escape and a way to focus. I couldn’t focus unless I was painting.”

Before the pandemic, Rafi created ‘gift lounges’ for celebrities at award ceremonies, and was also intrigued by the rise of the ‘digital nomad’ who could work from anywhere. Returning from a trip abroad in 2020 with the outbreak of the pandemic, he decided to bring his lifetime of exploration and exercise to one place as an opportunity for others who did not have the chance to experience things what he had

On August 23, 2020, he opened Rafi Lounge on the 6,000 square foot balcony. His vision to create a safe haven from his experiences and merge them into one thing where health and wellness can permeate its members and bring healing in relationships and financial matters was born.

“Everyone can have healing experiences, and all kinds of wellness modalities from the ancient warriors and ancient healers,” Rafi said, “and at the same time uplift them with futuristic modalities of health and financial wellness so they can really grow in the ‘next world.'”

Rafi Lounge

Rafi Lounge is a new age health and wellness hybrid where members can work and meet productively, then transition to engage and exercise with like-minded people overlooking Malibu landmarks including Carbon Beach and Malibu Pier.

Members of Rafi Lounge enjoy access to work and study spaces, refreshments, wellness and workout classes, networking opportunities with creative and educational classes.

Classes and experiences include yoga, guided meditation, sound baths, cycling, boxing, martial arts, dance, Reiki, Tai Chi, master classes with gurus, and a long list of additional options. Rafi fuses ancient wisdom and practice with the future of technology, including educational Web3 evenings to gather those interested in the future of the Internet.

These experiences from the Malibu rooftop offer guided personal practice and networking to foster personal and professional growth in a space curated by Rafi for optimal growth and engagement.

Rafi Lounge NFT

“What I realized is that on some level the world is turning upside down, in the most beautiful way,” Rafi said. “We’re seeing more and more how children are teaching their parents to be social in new ways and to make money in new ways.”

As a former Taoist monk, Rafi is immersed in the I Ching – the “Book of Changes.”

“Everything is changeable,” Rafi said. “At the beginning of the pandemic, I told all my students from around the world that this is the time they will learn how to spin. So that they better understand that everything they train in martial arts… this is the time.”

During that time, Rafi studied the genesis of NFTs from both an artist and utility perspective. What he saw was that they allowed artists to present themselves in a new way, as well as a utility that offered new ways of access, and he wanted to know more.

“I hosted a couple of NFT nights here and brought different speakers,” Rafi said. “And if I can say it in a humble way, it was for personal reasons – I wanted to learn. So, I brought different people and listened to their lectures, and could pick and choose my team.”

Discovering the NFT world, Rafi learned the balance that the digital asset offers and decided to integrate it into Rafi Lounge as both art and utility.

“As an artist, I paint mandalas out of sand and I always wanted to share that,” said Rafi. “It is very difficult for an artist. It takes me over 2,000 hours to create one mandala. It is grain by grain that I am laying down, and it is two years of my life to do it. So to sell it — it’s like saying goodbye to a piece of my life.”

The NFT gave Rafi an opportunity to fractionalize his artwork and sell it without giving up the art completely, so others could still enjoy his art. The NFT offers members ownership in its mandala as well as lifetime benefits at Rafi Lounge.

“We bring the best of the best here,” said Rafi, “from the Lama of Tibet to Sri Sri, the guru of India, to Gladys Knight who performed here, to Brooke Burke who teaches here and other wonderful teachers that we has. .”

The NFT gave Rafi a way to distribute an ownership interest of Rafi Lounge in both art and utility, and owners benefit from expanding experiences at Rafi Lounge. The value of NFT is emerging in the digital space, and its application in utility is emerging. Rafi sees his lounge – and the existing delivery of service, experience and opportunity – as a material asset integrated into an emerging digital reality.

“The NFT was the perfect thing,” Rafi said. “You take the NFT and distribute it to your members and they become almost like partners. They have the same goal as you – to make it high. As the NFT world grows, I really believe it will bring more and more utility. People want to see there is substance behind it. I’m not a Picasso. I don’t have $10M art. My art has value, but the NFT needs utility.”

Rafi Lounge provides tangible utility for its members, and Rafi stands behind what it has created.

“I’ve proved my worth,” said Rafi. “I’ve had Rafi Lounge for two years, it’s not going well, it’s just growing. I opened it in the most difficult time. When everyone closed, I opened. I was the only thing open in town and I opened it right. It was a health club, outdoors, and met all CDC requirements. It was a very good opportunity for me to explore it and showcase it to the world. I think it’s the perfect thing at the right time.”

In the future

“I think what’s happening now is a fusion of two worlds that’s so beautiful and that’s what I wanted to bring together in Rafi Lounge,” said Rafi, “a space to focus and work, have meetings with like-minded people , then jump on a bike or in a class of boxing, tai chi, qigong, kundalini, yoga, and enjoy those things that lift them up and help them heal inside and out.”

The power of the internet is in its infancy as it connects the people of the earth. The possibilities are constantly emerging, merging, evolving and reproducing.

“I hope people will raise their consciousness the same way the internet did,” Rafi said. “The Internet is something that happened, and people don’t even realize it. We see so much polarity, so much left and right, but actually the internet has broken all boundaries. I’m Israeli, and I can contact a Palestinian guy and say ‘I want you to be my brother. I want you to be my friend.’ We can contact people from all parts of the world and overcome the system that we tell them not to do.”

Rafi imagines his living room as a physical space that can inspire the elevation of the mind, body and spirit of the individual and in the larger world.

“If I can do that on Rafi Lounge and bring like-minded people together, then the collective consciousness can grow on so many levels,” Rafi said. “Each of us can do that part. I wish everyone could see it, and see the little bit that is pushed and makes the difference that is so big. If you knew how little you push it makes a difference – you go on the beach and you see a plastic bag and the seagull right next to it… stop and put it in your bag and you don’t see the butterfly effect of that action . I wish everyone would see this and be considerate and care about what’s happening next door.”


Rafi Lounge NFT membership opens in October, with perks including:

  • Access to all wellness and workout classes
  • Access to all co-working and meeting spaces
  • 50% Discount on Venue Fee for hosting an event at the Lounge
  • Lifetime Membership Access to all future Rafi Lounge locations (Miami, Newport, Austin, Scottsdale)
  • Monthly Educational Web3/NFT Nights
  • Monthly Educational Wellness/Guru Nights
  • Access to online sessions with guest speakers
  • Own a portion of Rafi’s Physical “Malibu” Mandala as Fractional Art
  • Free entry to Rafi Lounge Annual Retreats (Does not include accommodation and food)
  • Free access to the Oxygen Wellness Bar
  • On your birthday you will be able to reserve an Ocean View Cabana for free.
  • 50% discount for an NFT holder guest attending a class with the NFT holder
  • Networking opportunities with other entrepreneurs, founders and artists.

NEED YOUR POST NOW

LEAVE A REPLY

Please enter your comment!
Please enter your name here