Snøhetta unveils design for the museum of sex in Miami, USA
New York’s Museum of Sex announces its expansion to Miami in spring 2023 with a 3000 square meter museum designed by international studio Snøhetta. The converted warehouse will feature three expansive exhibition galleries, retail space and a bar to preserve, present and celebrate the cultural significance of human sexuality in one of the most vibrant and diverse art communities in the US. The inaugural program will include work by Hajime Sorayama and Super Funland: Journey into the Erotic Carnival, the museum’s premier immersive experience.
Fueled by Miami’s established position as a cultural epicenter, the Museum of Sex will offer locals and visitors a destination to evoke diversity and identity through the best of contemporary design. Located in the Allapattah District, 10 minutes away from the Miami Design District, the area has historically enjoyed a strong sense of community and a polyethnic flavor. The sector is also home to public art installations and the Rubell Museum, one of North America’s largest private contemporary art collections.

The Miami location will be the institution’s most ambitious exhibition program to date: Hajime Sorayama: Desire Machines; the historical survey Modern Sex: 100 Years of Design and Decency; as well as a significantly scaled-up interpretation of Super Funland: Journey to the Erotic Carnival, the museum’s exciting immersive experience. “The inaugural programming embodies the ambitions to be a thought-provoking forum around sex and sexuality, and to bring a unique, publicly loved and critically acclaimed cultural offering to Miami.” Says Daniel Gluck, executive director and founder of the Museum of Sex.
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Founded in 2002 and featuring more than 40 exhibitions, the Museum of Sex has shown how design plays a crucial role in exhibition development and execution. World-renowned design firms such as Pentagram Design Inc., Casson Mann and 2×4 helped to transform the galleries and the historic building into an open discourse around sexuality, as well as to present the best in current scholarship to the public unhindered. through self-censorship. The museum’s New York building is in the “Tenderloin”, an entertainment and former red-light district notorious for its bordellos, dance halls, theaters and saloons by the 19th century. Additional information and details about the location and opening in Miami will be available in 2023.

Snøhetta’s collaboration with the Museum of Sex is rooted in positivity and joy. As we strived to create spaces that bring people together, our team embraced the slyness and fun that characterizes Museum of Sex, and worked to translate this perspective into a collection of interiors that embrace fun, laughter and togetherness. – Anne-Rachel Schiffmann, Director and Senior Architect at Snøhetta
The international architecture practice also unveiled the Design for Westchester Square Library in The Bronx and the French Natural History Museum of Lille. The complex will undertake a significant architectural transformation for its 200th anniversary and will support the city’s ambition to combine urban renewal with the preservation of its historic French architecture.