This Is J.Crew’s First Men’s Collection Under Its New Creative Director

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This Is J.Crew’s First Men’s Collection Under Its New Creative Director

As soon as Noah’s founder and former Supreme design director Brendon Babenzien took over J.Crew’s men’s division, it was unfair to all of us to expect a sudden change. He was appointed creative director last spring and his first collection was scheduled for next fall.Well, next fall is, well, now, and things don’t seem to have changed that too many. But do you think it’s okay?

No one seemed shocked when the appointment of Bavenjien was first announced. Surprisingly, his vision was closely aligned with J.Crew’s, even though Noah’s price was high. He often refers to the ocean through his voyage-themed collections with Popeye and in collaboration with the Billion Oyster project. Hell, Noah even made a limited edition limestone-based wetsuit.

Loafers with bleached jeans and a pink sweater are a much more contemporary expression.

J. Crew

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The roots of Bavenjien’s Long Island are J. Keep the crew away from the water.

J. Crew

Then there is a preference for Bavenjien’s preparation. This is the style he overthrows in Supreme, but it’s clearly been appreciated since he started Noah in 2015. Noah’s lookbook has always felt like J.Crew. Their collaborator pool also always had a clear crossover. For example, Sperry, Barbour, Timex. And while Noah is clearly more free-spirited about his remarks, he sometimes felt that his brand theme was similar. One Noah season focused on cross-country skiing, and another nodded to northern life. Since Todd Snyder worked there, J.Crew’s hiking collections and fictitious sports goods have been the mainstay.

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This burn coat stands out with both bright red and pinkish madras patterns.

J. Crew

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Improving color, texture and fit are the most important changes.

J. Crew

So was it fair to expect a complete change? Probably not. That said, the outstanding works of Bavenzien during his tenure are already much more powerful, but many of the same are surprising. If this collection was a cocktail, it’s J.Crew’s three parts, one of Babenzien’s new directions, a twist that keeps the subtle and purist opinion of classical music.

His most notable change was the long-awaited improvement over Rolodex in brand colors, patterns and textures. This first collection of madrasburn jackets, for example, has a bright red or pinkish madras pattern with a contrasting corduroy collar. This is certainly a well-known formula, but these iterations are much better than J.Crew’s past attempts. The same is true for jeans and sweaters. Each of these has low elasticity and looks sturdy at first glance.

“”The first collection with J.Crew focuses on American classics with subtle changes that aren’t meant to attract attention, but that’s not negligible, “says Babenzien. Synonymous with American style for nearly 40 years, we have respected its heritage by making clothes that encourage individual style and self-confidence, hoping that each piece will live longer than the trends that come and go. rice field. “

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The suit is back — and more fun than ever.

J. Crew

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This look is simple, but more like Noah’s signature than J.Crew.

J. Crew

But it’s just a coincidence that his first collection is in close agreement with some formation (and decline) trends. Prep is back for the last few seasons. He benefits from his new interest in golf, tennis, and coastal aesthetics. He’s the same with classic menswear, because no one is forcing it on anyone anymore. The dress code is disappearing rapidly, making dressing up fun, not formal.

If J.Crew under Brendon Babenzien means the same, but better, it deals with some outstanding works, overall quality improvements, and some amazing collaborations during the season. I will. That’s for sure. But will J.Crew release a collection of internet screams? Do you want to constantly update their web browser? Maybe, but I don’t know if that is the goal.

Brendon Bavenzien’s new J.Crew design will be dropped on a rolling base from July to August. You can buy the first segment here.

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